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Diamondbacks’ Twitter making most of Periscope this spring

christophergaine
Feb 19, 2016; Scottsdale, AZ, USA; Arizona Diamondbacks pitcher Patrick Corbin (46) fields grounders from his knees during spring training camp at Salt River Fields. Mandatory Credit: Rick Scuteri-USA TODAY Sports
Feb 19, 2016; Scottsdale, AZ, USA; Arizona Diamondbacks pitcher Patrick Corbin (46) fields grounders from his knees during spring training camp at Salt River Fields. Mandatory Credit: Rick Scuteri-USA TODAY Sports
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The Diamondbacks are joining the evolution in more ways than one this spring training.

Arizona’s Twitter page has begun using Periscope to live-stream spring training events. On Friday, Zack Greinke and Shelby Miller’s first bullpen sessions with the team were streamed live, and Greinke’s conversation with reporters after his bullpen session was streamed as well.

This innovation offers a unique opportunity for fans to follow their favorite team. Just a few years ago finding a live showing of a ten-minute bullpen session was unheard of. No T.V. station would cut to a pitcher playing a glorified game of catch for such a short period of time. But now thanks to social media, this can be done very inexpesively and to a broad audience.

What’s cool about this is that it can be viewed right from your computer or phone in the middle of the day. Most people at work or at school who would not normally be able to watch a live broadcast can now do so from their phone or computer– or at least whenever their boss or teacher is not looking.

Sports social media has become an interesting subgenre of social media over the last few seasons. We’ve seen team accounts to trade insults with each other, we’ve seen teams break news on their accounts, and now we’re seeing teams broadcasting their own content live on Twitter. It’s really amazing that live broadcasts– that would have required a television station as recently as 15 years ago– can now be done pretty much anywhere for little cost.

Periscope is a live-streaming app bought by Twitter last year that allows users to do live broadcasts.

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